Have Your Say - Neapolitan Pizzas Granted Special TSG Label
Friday, February 19th, 2010What do you think about the latest EU law specifying the nature of Neapolitan pizza? Is it workable? How will it affect your business?
http://ec.europa.eu/agriculture/quality/door/registeredName.html?denominationId=916
At a special meeting held in Brussels back in December, the European Union granted Neapolitan pizza produced in Naples a special label – the Traditional Speciality Guaranteed (TSG) - in order to protect it from any fake or imitation rivals that purport to be the ‘real deal’, but upon closer examination, in fact are not according to the strict requirements of the Neapolitan pizza tradition.
For a product to receive such a TSG label, it must be manufactured using traditional ingredients, or be characteristic for its traditional composition, production process, or processing, and reflect a traditional type of manufacturing or processing (the product itself, however, does not necessarily have to have been manufactured in a specific geographic area). (more…)